Sunday 9 January 2011

Psychology

Adopting the correct frame of mind is vital. By frame of mind, i mean having the right attitude and managing your expectations. Don't assume you will walk into the first job you apply for (but don't assume you won't). Be positive, but expect setbacks - everyone has knock-backs at the outset of their careers, and how we deal with them determines how we develop as creative individuals and as human beings.

Don't be too lofty about where you should work. By all means be ambitious and aim high, but don't turn your nose up at opportunities that don't conform to your vision of the ideal job. Make it your mission to attend as many interviews as you can. Learn from each one. Find out what you are doing well and what you are doing badly. Ask the interviewers to tell you. Most of them will do this happily.

Finally, as a recent graduate you have an attribute that a designer with two years experience doesn't have: you cost less. Also, you will be willing to do many of the mundane things that someone with two years experience is less willing to do. So don't see yourself as disadvantaged. See yourself as possessing the precious quality most employers want: unrestrained enthusiasm and willingness.

Graphic Design: A User's Manual by Adrian Shaughnessy

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